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The Naked Chief Blog

Peter is the managing director of Longhaus and the primary voice of The Naked Chief blog. He founded Longhaus in 2006 following over a decade in international market research and publishing with Forrester Research and META Group (now Gartner). Over the last decade, and after personally participating in several thousand business and sales meetings, public and private presentations and research projects, and writing a few hundred articles, he has come to the conclusion that the profession of ICT analyst research is largely undervalued by the industry he serves. In the decade before starting Longhaus he was only ever asked to explain the research process (how he knew what he knew) once to a journalist and twice to a client. They just never asked. Since starting the company he and his team have been asked twice more in two years. Things are definitely improving, ICT analyst research in Asia Pacific is on the up, and Longhaus is somewhere amongst it all. Peter has also worked for international publishing conglomerates Pearson LLC., and Time Warner Inc., as a staff-writer and book reviewer as well as a strategy advisor to various CIOs of organisations rated within MIS magazine’s Australian Top 50 IT operations.

Tag >> ITCRA
Mar 09
2009

The Great Debate and Queensland's own political sh*t (tech) storm?

Posted by peter.carr in WIT, springborg, SME, R&D, queensland, productivity, paul campbell, LNP, ITCRA, innovation, economy, brisbane, bligh, AIIA, ACS

Imagine coming to work tomorrow in a world without technology? Back in November Sam asked that very question in a Longview article  entitled, What the ICT industry needs is a great campaign. The article was widely distributed and read within Queensland’s key ICT industry groups. And in an Australian first, today’s Courier Mail ran a single page advertisement drawing a line in the sand for Australia’s political parties to meet them head-on under the attention grabbing headline "We already employee 70,000 Queenslanders and with your help we could create another 30,000 new jobs".

In an election campaign that has safely ignored the technology vote to-date, key industry groups including Software Queensland, AIIA, ITCRA, ASIBA, ACS, WIT, IT Gold Coast, and under-signed by the ICT Industry Working Group Executive Officer Dr Paul Campbell, are now demanding the attention of the incumbent Premier and Opposition Leader Lawrence Springborg. 

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