Mortgage brokers changed the banking industry and its accompanying service ecosystem. Mobile mortgage brokers took that to an even greater level. The public sector has for many years offered service capability extensions for transactional type activities through outlets including Australia Post for everything from rates to passport processing, and car dealers for vehicle registration. Wider attempts to institutionalise complex multi-authorisation processes have been either project based, transitional (such as the ATOs original GST help teams), or unsuccessful.
It is not that the model doesn't exist. Cite badge-carrying ATO or Customs agents or clip-board wielding inspection agents, or the entire Police force. But rather than the negative association of an IRS agent showing up at your door, the Canadian government found that their shared service initiative proved that a positive government service experience can actually increase votes. Yet a positive experience engendered via the partnership of personalisation and automation remains a policy white elephant.
The argument for mobile service representatives is that they recognise the way in which businesses wish to conduct business. To separate these interactions from a transaction, while complex activities may start on the internet, they cannot be completed there. The internet is the start of the inquiry or referral process that begins the "Please come and see me about a business license" process which hypothetically ends through increased employment, revenue (taxes), and economic contribution. For individuals we need look no further than our aging population. Grey nomads aside, the aged are loyal and don't like to travel very far as the community banking sector has discovered. Mobile reps would represent the face of government when so often it has none.
Aside from votes (the political equivalent of increasing revenue), and constituent satisfaction (customer satisfaction), the other reason that mobilising and personalising government is process optimisation (the bureaucratic equivalent of operational savings). The business of government essentially boils down to two types of services: transactional, or what people financially give or receive, and informational, or what people want to or need to know. It is the interface of these two types of services that can be utilized to highlight the current inefficiencies within any jurisdiction. For businesses, mobilising government services would highlight which beaurucratic processes were really important.